Every year web development trends dynamically changes and advances in new directions for web developers, business owners and even on ecommerce field. It is more important for all businesses to analyze future projections across industries and not to ignore those changes in technology.
Whether your business is all about e-commerce, digital marketing, manufacturing or cloud based, it is helpful to be aware of the top web development trends for 2023.
Opportunities for small businesses
According to Disruptive Advertising, eCommerce is growing 23% year-over-year, yet 46% of American small businesses do not have a website.
Good thing, there’s a way for fast and easy website creation with organized and sleek design that does not require any deep coding skills.
Create a professional website design without any hard coding at all and level up whatever portfolio or business you’re migrating to online with. Invest in tools that will help your product to stand-out.
As we say beauty lies in simplicity wherein websites are considered sleek, smart, concise, and secure. Visitors and customers will enjoy the simplicity and direct to the point kind of your home page as they will find it easy to navigate.
Progressive Web Apps (PWA)
Websites across industries are utilizing a new standard called Progressive Web Apps (PWAs) to deliver performance and engagement with their customers.
Supported by Google, this front-end technology has already attracted a lot of attention because of the relative ease of development and great user experience. This technology combines the best of web and mobile apps.
It is like creating a website with the use of web technologies but gives you the feels like using an app.
Some running with this tech are:
- Yummly
- Spotify
- Starbucks
- Soundslice
- 2048 Game
- MakeMyTrip
- Uber; and many others
Voice-Enabled eCommerce
E-commerce has dynamically changing over the way the market used to work. It takes an extra step further making our lives even simpler. So you see, voice-controlled search is coming up as the next big thing in our next coming years.
Nearly 50% of people are now using voice search when researching products – Social Media Today
Major companies like Amazon, Apple, Google, Facebook and Microsoft are driving the voice shopping market with devices like smart speakers.
Shoppers can now complete a purchase by interacting with their voice-activated intelligent assistants such as Microsoft’s Cortana, Amazon Echo, Google Home or Apple’s Siri, at any time of the day—provided that the assistant can hear you.
Most technology will favor convenience over innovation
Top reason why consumers like online shopping is because of the convenience they get. It is said that convenience is the growth engine of eCommerce.
In-app shopping, mobile responsive websites and even marketing on social media are the trends that support convenience for consumer. For the record more or less, today 30% of social media users say they will make a purchase through a visual social media platform like Instagram, Pinterest, and Facebook.
These are only some of what a must learnt trend this coming year with ecommerce business.
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